| In a commercial by a major faucet manufacturer, a | | | | below your virtual design. Whatever you select, you |
| couple asks an architect to design an entire home | | | | are given the option to "Give your faucet a name." |
| around a sleek, high-end faucet. The deadpan delivery | | | | You can use this to personalize the design for the |
| of the actors creates a humorous situation while the | | | | client. This allows you to save or present your |
| camera work showcases the beauty of the fixture. | | | | custom faucet with the client's name right on it. For |
| There is a secondary, albeit obscure, message in the | | | | example, you can type in "The Smith's kitchen |
| commercial: The choice of fixtures is so limited that it | | | | faucet" or "The Jones' bath faucet." As long as the |
| might be easier to build a home around a faucet than | | | | client's name is not Moen or Kohler, there should be |
| to find the perfect faucet for an existing home. | | | | no confusion. To email a.pdf of the faucet, enter |
| That may be changing, however, thanks to an | | | | your name and the client's email address. The Virtual |
| easy-to-use online tool developed by California | | | | Faucet Creator does the rest. Amazingly, you do not |
| Faucets that lets you create a custom faucet in | | | | have to register with California Faucets to send an |
| seconds then print out or email a full-color image of | | | | email from the Virtual Faucet Creator. |
| the result that is customized for the client. | | | | The email contains subject line: "You've been sent a |
| Branded as the Virtual Faucet Creator™, the tool | | | | Custom Faucet Creation." The email begins, |
| allows you to design a custom faucet from scratch, | | | | "Greetings, [Your Name] has sent you the attached |
| starting with a spout, adding complementary handles, | | | | custom faucet which was created with California |
| and selecting a finish. Or, you can start with an | | | | Faucets' Virtual Faucet Creator™." The email |
| existing faucet style and swap out the handles, | | | | provides the company's website and a description of |
| spout, or finish. Either way, the virtual faucet creator | | | | the virtual creator. It ends: "Unlike other faucet |
| presents a table with three columns of thumbnail | | | | makers, we meticulously build every high quality solid |
| images under the headings "Spouts," "Handles," and | | | | brass faucet by hand when ordered." Impressive. |
| "Finishes." The fixtures all appear in a satin nickel finish. | | | | The email includes a.pdf file as an attachment. In the |
| Use the arrows at the top and bottom of the | | | | off chance that the client does not have an Adobe |
| columns to scroll through the offerings. Hover the | | | | Reader, the email provides a button to download it. |
| pointer over an image, and the name of the fixture | | | | Once the client opens the.pdf, he or she will see a |
| appears. You do not have to write anything down, | | | | large, color image of the custom faucet you created. |
| though. When you are done making your choices, the | | | | At the top of the page is the title you created, such |
| system will provide the names of all your final | | | | as: "The SMITH'S KITCHEN FAUCET." The company's |
| choices. | | | | name for the faucet, handles, and color appear |
| To see a larger picture of a spout or handle, just | | | | beneath the image. Text at the bottom reads, "This |
| click on the thumbnail. A large image will appear to | | | | faucet was created using California Faucets' Virtual |
| the left of the columns. Click on a different thumbnail, | | | | Faucet Creator™. The.pdf provides a live link to the |
| and that image replaces the one on the left. Most | | | | faucet creator. |
| designers start with a spout, since that is the most | | | | If you select the "print" icon, a form appears asking |
| prominent part of the custom faucet. To add | | | | for a name for the faucet. By submitting the form, |
| handles, just click on a thumbnail of handles. They will | | | | you create a personalized.pdf form. You can print the |
| appear in the image to the left, aligned with and in | | | | file, attach it to your own email, or save it on your |
| proportion to the spout. To change the finish, click on | | | | computer to present to the client on your laptop. |
| the appropriate thumbnail. You can swap spouts and | | | | When you select the "save" option, you store your |
| handles and change the finish as many times as you | | | | custom.pdf on California Faucets' server. If you have |
| like. The names of the various combinations magically | | | | an account with the company, you name faucet and |
| appear above the image. Best of all, California | | | | enter your email. If you don't have an account, you |
| Faucets is set up to deliver every possible | | | | can create one at the time. Once you have created |
| combination featured in the Virtual Faucet Creator. | | | | your account, you can browse your previously saved |
| You faucet fantasy will be boxed and shipped just as | | | | designs from the Virtual Faucet Creator page by |
| you imagined it. | | | | clicking the "folder" icon. |
| Building your custom faucet is fun, but the best part | | | | Virtual product creators are becoming popular for |
| of the Virtual Faucet Creator is the marketing | | | | interior design. Paint, window, and window treatment |
| support it offers. Once your custom design is | | | | companies have similar tools. The faucet creator is |
| complete, you can print the design or email a.pdf file | | | | simpler, faster, and more accurate than any other |
| to the client. | | | | virtual creator available now, and it certainly offers |
| Best of all, the Virtual Faucet Creator lets you | | | | the best, most flexible marketing support on the |
| personalize the sheet to the client. Just click "Print," | | | | market today. |
| "E-mail," or "Save" from the toolbar that appears | | | | |